300% Increase in clicks per day while keeping CPC steady
9% Conversion for retargeting ads
18% Increase in visits
RetailNext is a market leader in physical retail analytics. We leveraged analytics and conversion optimization to help with their demand and lead generation.
In turn we significantly improved ROI by optimizing their paid and owned media content, and integrated their web, marketing, and CRM platforms. The optimization of Google Analytics, Tag Manager and Webmaster tools gave RetailNext the ability to prioritize their budgets and focus their resources on campaigns that generate results (ROI).