We are getting closer than ever before to achieving the highest level of “social intelligence” – meaning understanding the real time information we have access to that powers smarter decisions faster, and with more accuracy. Social media has both set the platform for us to become more intelligent and nimble and address the rising expectations of today’s customer. And, new tools continue to multiply exponentially to help us wrangle this platform/medium/channel. The question is… how do we get smarter about …

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Posted on February 21, 2013 by Bryan Kramer

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Wanted: Professional yet personable risk taker with a knack for engaging with strangers and the ability to ooze charisma and charm via the written word while adhering to brand guidelines. Strong communicator, adept analyst, skilled promoter and experienced policy maker. Oh, and intimate knowledge of Facebook, Twitter, LinkedIn, Google+, YouTube, and Pinterest is required. (It’d help if you can blog, too.)

Let’s be honest, when we hire a social strategist, we want that person to be everything for everybody. It’s …

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Posted on April 19, 2012 by Bryan Kramer

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