01. Social Buzz
Listen. Engage. Measure. Catalyze your social influence. Social media marketing will be the number one area of new investment for marketing executives over the next three to five years, according to a survey of 478 chief marketing officers and senior marketing executives around the world, conducted by the Economist Intelligent Unit on behalf of Marketo. According to IBM’s global CMO study, the most proactive CMOs are trying to understand individuals as well as markets. This agenda translates directly into social media, which, to enterprise companies, can be overwhelming and unknown territory to manage.
Are your social media strategies influencing or converting sales? Are they engaging your customers and adding new ones side-by-side? Between the hundreds of possible social channels and your own, is it worth your marketing investment?
You bet. Companies that were deeply and broadly engaged in social media last year recognized an 18% growth in revenue*. Our expertise in understanding social media is generating buzz – PureMatter and President Bryan Kramer were both just named in the Top 50 Social Selling brands and individuals in the country. (Onalytica.com)
02. Social Media Services
To us, social media is not a tactic. It’s a practice and way of operating that requires a long-term commitment to truly be successful. Social media is about sharing your authentic voice in a two-way open conversation, and if your business isn’t committed and passionate about its social media strategy and activities, your customers won’t engage.
No two clients are the same. Audiences are diverse. Tone is varied. Business objectives are unique. We understand where each client resides in their social media practice and where we can interject our expertise to help you achieve your goals. The binding tie? Relationships are everything.
Our social media services:
- Strategy and Planning
- Community Management
- Social Eminence
- Influencer Programs
- Multichannel campaign integration
- Social Body Language
03. Social Strategy
It’s about authenticity. A successful social media strategy consists of three phases: planning, building, and maintaining.