01. Our Approach
Since PureMatter was founded in 2002, the world has changed. The economy contracted. Technology exploded. Expectations keep increasing. Consumers have never been so connected – and there’s no end in sight.
As marketers, we use our smartest thinking to stay ahead of these shifts. Our process helps our clients find the very best energy in their marketing that attracts the right customers, and then keeps them there over time. Energy creates momentum. Extreme heat. And nuclear results.
Our process is simple – we leverage technology, structure and methodology to run our business. Smart thinking to drive our strategy. And curiosity and humor to manifest creativity. It keeps us efficient, focused and disciplined, and keeps clients coming back for more.
We’re pattern and trend-spotters. Scientists of life. And purveyors of cracking what makes marketing work today. Our formula’s working, and have picked up numerous local, regional and National awards along the way.
02. Our Partners
Our agency model is on trend, staffing a core team with the ability to scale quickly and effectively with trusted partners as needed. We consider them an integral part of our team and process. Our ability to approach challenging projects in an atmosphere of energy and spirited cooperation leads to engaging, compelling solutions and successful work that yields desired results.
We take an agnostic approach in working with our clients and understand that some may have established relationships with other partners. We are flexible to our clients needs in each situation and phase of their marketing roadmaps.
We are an active technology partner. PureMatter is a certified HootSuite Solution Partner and Radian6 authorized reseller.
03. Tools We Use
PureMatter uses an arsenal of tools to understand, implement and measure information to create smarter marketing for our clients.
Our understanding of how these interaction and lifecycle management tools integrate into owned, earned and paid media, and knowing how to use them, has made us a valuable partner to our clients:
- Web Content Management Systems (CMS)
- Marketing Resource Management
- Social Listening
- Social Management
- Sales and Marketing Automation
- Ad Serving Management
- Advanced Web Analytics
- Database Management