The third and final installment of our Behind the Brand conversation series hosted by Bryan Kramer featured two of the foremost thought leaders on Brand Advocacy in the industry- Michela Stribling, Social Business Program Director at IBM and Frank Eliason, Global Director of Customer Experience at Citi. Check out the storify and video recap here:
I remember the first time I heard about Meerkat. It was 5:57pm on Tuesday, March 3rd and I was in Barcelona for Mobile World Congress. Given the rapid rise of the application (we now talk about “Meerkating”!) it’s amazing to think that that was just 15 days ago. I was 3 minutes away from kicking off the #IBMMobile tweet chat hosted by Bryan Kramer with Brian Fanzo as one of our guests.
The conversation went something like this:
Fanzo: Did you hear about Meerkat?
BK: Yeah I I saw Gary Vee’s tweets about it yesterday. Sounds really interested.
Fanzo: Yeah I just downloaded it.
BK: I know- let’s do a Meerkat as we get ready!
|LIVE NOW| We’re in the tweet chat war room at #mwc15 #ibmmobile, watch us here – #meerkat http://t.co/90kE3zxJVH
— Bryan Kramer (@bryankramer) March 3, 2015